Joop! is a designer clothing and cosmetics company based in Berlin and founded by German fashion designer Wolfgang Joop.
Joop! is marketed as symbolising the metropolitan essence of Berlin, glamorous, fashionable, provocative and erotic. It is said that Joop! stands for controversial high emotions and spirit. Joop! is most famous for its men s fragrances which includes Go, Joop Homme, Jump, Rococo for Men and Thrill For Him.
