French Connection UK are as popular today as they were nearly 40 years ago when they first started in the United Kingdom, with their line of fragrances among the top sellers.
When they launched their controversial fcuk line of clothing in 1997, the company really took off, and this brand lent itself to a huge range of other accessories.
Now the various fcuk perfumes and aftershaves sit amongst their other toiletries as some of the most popular fragrances in the UK.
